Affiliate Marketing Blog by Geno Prussakov – Geno Prussakov is the founder of AM Navigator, an affiliate management agency, as well as a consultant, author, blogger and international speaker. His blog delves into industry fundamentals and facilitates discussions about top customer acquisition strategies, creating content, managing affiliates and other topics. He also offers information about upcoming affiliate marketing events, conferences and tradeshows.
It's amazing to think that just by simply offering free reports to skeptical e-mail subscribers on your blog or website to build your email list and promoting products as an affiliate can lead to thousands of dollars in sales later on, either through a lifetime of small purchases (e.g. e-books, study guides), the occasional purchase of a complete package, or permission to access a continuity program (a paid monthly subscription to a website, coaching program, etc.) of some sort.
Next, is kind of a no brainer. You can’t be an affiliate marketer without a website or a blog. I mean, is it possible to have an affiliate marketing business based entirely on social media or YouTube or some other source? Sure, you could even technically earn a living through affiliate marketing without ever going onto the internet! But setting up a website is the absolute best way to earning a living online and it’s the main way I earn my living. Starting your first affiliate marketing website can be really intimidating if you have no web design skills and are just starting out. Luckily there are plenty of programs that can help you if you’ve never built a website. I worried quite a bit about this before starting my affiliate business from home because I was not a web designer at all, so I can certainly relate. If you have the time and resources to dedicate to it, sign up for a great training program like Wealthy Affiliate. They don’t only help you build your website, but they help with niche selection, market research, web hosting, domain registration, and everything else that goes into growing an online business. So don’t be intimidated, check them out to see how they can help you build and manage your first website. Once you learn the basics, you’ll be amazed at how quickly you can build more and more sites to extend your reach and have a higher chance of making money as an affiliate. Otherwise, if you’re just looking for a free step-by-step way to build a great looking website from scratch, check out the video below!
Scan your email inbox right now. No doubt there are at least a few emails you get from merchants or other businesses with products you’re interested in. This is email marketing. And it’s a great tool for affiliate marketers. Essentially, on your website, a landing page, blog, or social media, you ask visitors to your site to provide their email address. Then you send them valuable content along with promotional offerings through email.
Once you’ve chosen your interest and you’ve create a website where you can write about it, the next step is to pick out the affiliate programs that will advertise on your site. It’s tough to start affiliate marketing without a monetization plan! With over a million products and services to pick from, you’re bound to find something related to your interests, so feel free to go crazy with ideas like underwater basket weaving and scuba lessons if your interests lie with the ocean, or organic food and organic conditioners if you prefer to discuss how to stay beautiful with only organic plant extracts.
However, affiliate marketing isn’t just about marketing your partners’ goods, or at the very least it can be about much more than that. Affiliate marketing is also an opportunity to create your own website or some other form of content and get paid to do so, because you’ll be running ads and providing other links to things your audience will genuinely want to buy, at least if you combine your affiliates and your interests correctly.
Same here, this post kind of fell from the sky at such a great time. Been building a great community of readers over the years but reached a point where I’m losing money maintaining the site and newsletter. As you said, the ads don’t bring much -ironically I use Adblocks too but affiliate marketing always seemed like a weird and opaque subject. I’ve read many of Chris Guillebeau’s books in the last few months (this is how I discovered your site actually!) and I didn’t realize he had affiliate links for instance. Your post opened up a new window of possibility for me. Still need to process everything and do the work behind but a big thank you to you Sean!