One of the most sought after and highly recommended course is this one on Guide to Effective Affiliate Marketing Strategies by Kudus Adu. Not only does he focus on create an affiliate marketing strategy, he focuses on best practices to create money pages, tells you how to build your email marketing list and how to profit from it. He clearly asks people looking for ‘get rich quick strategies’ to stay away from the course.

Split testing is a no-brainer, but it’s something many affiliate marketers still forget or neglect to do. The concept here is simple… if you have a generic landing page or offer you want to promote, you might start by testing that offer to the masses. Once you get some stats and traffic flowing through your offer, it would be a good idea to test a different landing page or offer with that same audience.


Improve your conversion rates. Don’t worry if you can’t match your competitors’ cost-per-actions (CPAs). Start experimenting with new affiliates and improve your conversion rates, because the more conversions you produce, the more your affiliates get paid. They will prefer promoting your product over someone else’s when they see the number of customers they can generate.
This is a great place to start for beginner affiliates. The deeper you get into affiliation, the potential is even great than $50 to $100 in the following industries: Gambling, Adult and Pharma…these industries can get an affiliate a $250+ CPA commission + Rev Share for successful affiliates. The sky is the limit and many people fall into the most amateur affiliate programs which is probably why most affiliates are not successful. I’ve been an affiliate marketer for many years now and if you’re just starting out, the one thing I recommend is first of all: Get familiar with all the tools, affiliation strategies…get to know the programs, establish a connection with your affiliate managers and if you put a lot of time in it and take it seriously…Sooner or later you will succeed. I’ve done it and I am still doing it. I have a few successful sites that I operate, I work both with Click Bank and independent affiliation programs…One word of advice, Amazon and Ebay are over-saturated…Try an affiliate program with a higher CPA and less competition…Competition can be measured simply by using the Google Keyword Tools. Great article! I love your blog. Cheers! Mike

I found the course extremely helpful especially as i am a beginner. Lisa is excellent at explaining which is important when you are starting out. She has made me understand the importance of finding the right niche and that to me is where most of us go wrong. I am extremely grateful for a course like this and would like to take this opportunity to thank you Lisa for creating a course that helps others! – Michelle
This sounds like a simple enough task, but I cannot recommend it more when you are looking to run an affiliate business from home. Setting up a home office gives you the space to differentiate from your home life and your work life. If you have a spare room to turn into an office, great, but even if you live in a small apartment, or in my case a small RV, pick a quiet corner, a special table or desk, or any area that can be used to establish the routine of running your business. Also, make sure that your household members understand that when you are in your workspace, you are at work and are not to be disturbed. This includes your pets, who, believe me, can be the biggest distractions in the house. Running an affiliate business from home can come with the pitfalls of distraction, from that pile of unwashed laundry to your children playing loudly. So make sure that you establish clear boundaries so you can work and really build your business.
Click the "get started now" button and let’s get started! (see above). Select a hosting plan that fits your needs. (Normally, if you are just starting out I recommend the basic plan but, if you are really serious about this and want more resources & power go with their Prime or Pro plan). Keep in mind, you can always upgrade your plan as you grow.

I will give you a very simple example. Let’s say you build up an audience of 50,000 readers and out of that 50k you have about 1% that trust you (1% of people that trust you online is actually very huge), so that equates to 500 readers. Out of that 500 readers you will have about 10% that will buy your eBook and other affiliate products, so 50 people total. So, if you are selling your eBook for $10, you will make $500. Of course it doesn’t stop there, those people that buy the eBook and like it will most likely recommend it, and you will have a snowball effect where more people keep buying your book and other affiliate products. This is just a rough example that shows you some realistic numbers. Do not ever think that if you build up a huge number of readers that they will all trust you and buy the products that you promote; if it was that easy everyone would be a millionaire by now.

Let no one tell you that email marketing is dead. An email list is crucial for every affiliate marketer. You can start building up your email list with a lead magnet (like the information products mentioned previously) or even just by encouraging your audience to sign up for your updates. You can then push your content to this audience via email and also direct them to your affiliate offers. Don't be sleazy about the sales, but if you build up enough trust with your email audience; when the time comes, they will not mind purchasing a product from you. 
I could have promoted WP Engine (hosting company) for $200/sale with no tier program to climb – sounds pretty good right? But when I checked ShareASale I saw their reversal rates were 24%! Just to give you an idea SiteGround’s reversals are less than 10%. WP Engine starts at $29/month while SiteGround’s is $3.95/month, plus SiteGround has a better reputation. I had to climb a tier program to get SiteGround’s $150/sale, but long-term my research paid off.

I would then get a hosting provider (a place to put the website on the internet) and a domain name (the name for the website), and then install WordPress so I could start playing around with the look of my website. I’d browse some free ‘themes’ (pre-designed ‘looks’ for websites) if I was tight on cash, or I might buy a high-quality one if I had the money. 
If you try to sell a product that is in low demand then chances are that you are not going to get many sales no matter how hard you try. So it is a good idea to spend a bit of time researching and finding out if a product that you are thinking of promoting is a product that your audience needs. If your site gets decent traffic then you can conduct an online survey and easily get input from your visitors.

Look for a gravity score of 30 or more, because these products have a proven track record of selling well for a number of different affiliates. Products, especially new products, with gravity scores under 30 may work but are more risky. Gravity scores of greater than 100 mean the product’s popular. You could have competition, but don’t worry about that. The important thing is that there’s lots of demand.


Thanks Nathalie! And glad to see you came over from AONC 🙂 When done the right way I think affiliate links in context are much less intrusive and offensive than having ads on your sidebar. The average non-tech reader probably wont even know its an affiliate link anyway. So just by doing everything you’ve already been doing, you can switch out links, and probably make a nice side income!
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