Every affiliate program offers different commission rates (along with rules that you should know). For example, some programs give out 20% commission, but only on the exact product you posted on your site. In other affiliate programs, you’d receive commissions from any product sale the referred person bought from the store, as long as he/she completed a full checkout within a specific period of time. For example as an Amazon Associate, you are given a 24 hour cookie window.
This is not the perfect affiliate marketing strategy, but it’s the perfect method to buy yourself a bit of time. It helps you understand if your strategy and your product can work out by testing and putting affiliates to work, without any financial risk. Affiliate marketing is not a “set it and forget it” type of business. It’s a continuous optimization work, and this strategy gives you the tools to do just that. Optimize for success.
Site Structure & SEO Plan - There’s no use outsourcing your content unless you pay big bucks for a decent copywriter, so give it a shot yourself for the first few weeks at least. Map out your site structure, using your content plan to fill in category content. Have your title tags, H1’s and meta descriptions ready to be implemented on each page, so all SEO across your site is prepped for launch and submitting to Google.
It's amazing to think that just by simply offering free reports to skeptical e-mail subscribers on your blog or website to build your email list and promoting products as an affiliate can lead to thousands of dollars in sales later on, either through a lifetime of small purchases (e.g. e-books, study guides), the occasional purchase of a complete package, or permission to access a continuity program (a paid monthly subscription to a website, coaching program, etc.) of some sort.
I’m always shocked by the amount of content in each blog post on this site… No matter how many times I search the web, I find this site in my top searches with QUANTIFIABLE content. It’s valuable. Great stuff you provide. And SO MUCH. It’s one of my favorite sites to review and read, seriously. I often link back, just so I can remember where I found the information. Wonderful information to share! Thanks for being prolific.
If you’re lost which idea you should be checking out, stick with what you know, what you’re passionate about, and products you can’t live without. Whether you’re planning to expand a generic product (such as “fitness toys for dogs”) or focus on a specific brand (such as FitPAWS), it’s essential that you know what the competition is like if you decide to go through with such a topic.
SEO: getting consistent traffic by writing AWESOME content about your keywords (there’s a phrase “length is strength” in SEO and this paid off big time for me). Maybe you’re doing videos or an eCourse, but I found blog posts WAY easier to update which means less maintenance. The biggest factor by FAR was the time I spent meticulously creating my tutorials… which eventually resulted in a sudden 3x increase in SEO traffic
1. Is there nowhere to promote it within USA? The US is going to bring the lions share of traffic for most products so I’d prioritize promoting to them above anything. If you prefer the Canadian network because the payouts are higher/you have a relationship with them/whatever then you can Geo target your affiliate link. That will send Canadian traffic to your CA link and American traffic to your US link.
Great stuff here Sean – thanks for all of these insights and sharing some best practices when it comes to affiliate marketing. I’ve never been comfortable giving it a shot, but after reading this post and your perspective on how and when to do it, I may just have to give it a try. Especially considering I’m already mentioning and recommending services and products on my site, I’m just not getting the potential rewards associated with doing so. Thanks again.