I first started making money online back in the mid-90s. At this time the concept of affiliate marketing was fairly new and there were only a handful of programs for you to join and promote. Online Shopping for Electronics, Apparel, Computers, Books, DVDs & more was one of the first and most successful affiliate programs of all time — which was also how I started to make some serious money online.
I loved the landing page idea. This would be very effective in one case ONLY. If you are promoting a product or a an eBook this would work very fine OR increasing an Email list by offering something for FREE. You know in this life “Nothing is for FREE”. So you are giving your visitor for an example “A guide to how to install a blog template in wordpress or blogger” or “how to monetize your blog?” a FREE guide will drive this visitor to type his email and hit the subscribe button right away. But if the visitor a PayPal Button he just click the MAGIC X button on the top of his browser. Landing pages are very effective when you know how to use them.
The reason you need to understand this before you learn how to start affiliate marketing is because you need to choose your interest (or interests) wisely. You’ll be spending a lot of time researching and writing about your chosen topics, and so they need to be something you’re passionate about, not just something you think is popular and will get you a lot of traffic. You may be right, but you’ll quickly burn out as you either run out of things to say or you begin to hate your topic instead.
Strive to become an authority. It doesn’t matter if your niche is the silliest topic in the world, as long as you’re “THE” site to check out when it comes to everything about fidget spinning (or whatever niche you decided to focus on), then your website is a success. To become an authority within your niche, you have to be consistent with publishing content, provide value to your readers, and make it a goal to earn your readers’ trust.
Once you have your website, you’re going to have to learn about the different affiliate programs available to pick which one is right for you. Most popular online stores have an affiliate program, so you should really think about what brands best represent your niche market. Another option is to partner with a large retailer like Amazon, Target, or Walmart. Then you can have a wide range of products to offer with your website. Once you’ve decided on your affiliate partner, you just have to seamlessly integrate these advertisements into your content and encourage your readers to check them out. Again, if you want more advanced training on how to properly sell products and services online through your website, check out Wealthy Affiliate for the best training.
Firstly, pick a topic that you’re interested in that also has a lot of market potential. Think of something that you like, and consider whether there would be many products associated with it, or much of an audience. You can find a topic (or “niche,” as affiliates call it) with a little research. You’ll find lessons to help you with this process in the market research section of Affilorama’s free lessons.
ps. collecting these Facebook polls is one of the main reasons I was able to get so many SiteGround sales. Yes, I’m suggesting SiteGround for your host, but this is also a strategy that can be used to collect unbiased reviews. Just go to Facebook and search “SiteGround poll” and you can dig up some great stuff – you can do this with lots of affiliate products/companies.
Great stuff here Sean – thanks for all of these insights and sharing some best practices when it comes to affiliate marketing. I’ve never been comfortable giving it a shot, but after reading this post and your perspective on how and when to do it, I may just have to give it a try. Especially considering I’m already mentioning and recommending services and products on my site, I’m just not getting the potential rewards associated with doing so. Thanks again.