I expanded my SEO blog and started writing about hosting, cache plugins, and other relevant topics… while recommending SiteGround in each tutorial. I added social proof like this poll where they were rated the #1 host. Each tutorial was super detailed and tons of people found them helpful – many generated 100 visitors/day since the great content got them ranked high.
To start an affiliate marketing business, focus on selling products you are familiar with so you can sell them more easily. Then, build a website around that niche and fill it with good content that shows your knowledge of the topic. Next, find and join an affiliate marketing program that sells things in your niche. Get links from that program to the products you want to sell, and work them into your content so people reading it naturally go to their site.
Amazon’s affiliate program is the most popular of them all. I don’t participate myself (yet) but the majority of affiliate marketers I know use Amazon because… it’s Amazon. You can review products you have used or write tutorials (eg. how to connect computer to TV) and drop an affiliate link to an HDMI cable… just a couple examples. You may want to build relationships with the manufacturers so you can get products before they’re released – giving you time to create a review before the product is launched and capture sales during peak buying times.
If you would like to take a more subtle approach, include a product or service from your company that relates into your blog post. For example, let’s say that you are a wine connoisseur and that is what your blog is based around. In any post that is enticing your readers to open up a good bottle of Merlot or what have you, it would be wise to embed an ad for a quality, easy-to-use wine opener, wine glasses or stoppers that keep the wine fresh.
5) Marketing Effort Done – Marketing your website everywhere helps in increasing traffic to the site. And when traffic shoots up, more people are able to read your content and decide if the product or service you’re promoting is worth checking out. As a result of the amount of marketing effort you commit, your chances of earning commissions increase with every person that visits your site.
1. Is there nowhere to promote it within USA? The US is going to bring the lions share of traffic for most products so I’d prioritize promoting to them above anything. If you prefer the Canadian network because the payouts are higher/you have a relationship with them/whatever then you can Geo target your affiliate link. That will send Canadian traffic to your CA link and American traffic to your US link.
Basically, within the whole customer conversion funnel, from awareness stage to purchase, there should be a strong match between your product and your audience. In the funnel, customers start with the awareness stage. And when the product has great conversion rates, it means that customers move quicker through the funnel down to the sale stage, where brands and affiliates make money.
Great stuff here Sean – thanks for all of these insights and sharing some best practices when it comes to affiliate marketing. I’ve never been comfortable giving it a shot, but after reading this post and your perspective on how and when to do it, I may just have to give it a try. Especially considering I’m already mentioning and recommending services and products on my site, I’m just not getting the potential rewards associated with doing so. Thanks again.