There's a huge range of different methods for getting visitors to your website, including signaling to search engines like Google that your website is relevant to your topic, and spreading the word on social media. Because of the variety of strategies available to you, you'll be able to find something that suits your strengths to get the ball rolling for your own affiliate website.
My conversion rate went from 2.5% to 8% just by including Facebook polls where SiteGround was rated #1 (here’s last year’s poll) plus Twitter screenshots and Facebook conversations. Whether it’s Amazon reviews or social proof, you NEED to include outside opinions. You can also use WP Rich Snippets to allow people to leave a review about the product/service on your site and get those review stars in Google (you will want to use their front end submit add-on).
As you become comfortable with the affiliate marketing process, you can consider both specialized (e.g. fly fishing) and broad (e.g. weight loss) niches. Don’t forget to track your marketing metrics! They are usually provided by your merchant and/or affiliate network. This way you'll be able to know which products your audience are responding to and which ones aren't generating any profits for your business. This is especially important if you are investing into paid advertising to drive traffic and promote products as an affiliate...
If you can get your affiliate partners to provide you with free products, then you can pass those on to customers. These can be actual products, promotion codes, or even access to limited-time offers. In some cases, companies will only dole out freebies to established affiliates, but if you can convince them that it will help launch your site and therefore bring them more business, they are likely to bite.
Do you have zero interest in an expensive mountain bike the company you are an affiliate of sells? Well, you probably don’t want to feature it on your blog, as it is extremely difficult to persuade readers (or anyone for that matter) that they should buy something you wouldn’t be caught spending a single penny on. When you are passionate about a product or–at the very least–interested in learning more about it, this will come through to your readers, engage them and better coax them to buy
Hands down I’d say the best thing you can do is research 1 primary keyword, craft an enticing article title that includes your keyword (though it doesn’t have to be an exact match), spend time writing your search engine snippets (SEO titles/meta descriptions), and by far the most important is making your content as VALUABLE as possible through videos, nice graphics, table of contents, bold/colors/styling, etc. Small things like keyword density barely matter.
For example, I have a website that reviews dog food. If you click on the dog food reviews on that site, you will notice that all of my reviews are high quality, detailed, and as unbiased as possible. There are both positive reviews as well as negative reviews, plus some dog food brands that are rated in the middle. The only dog food brands I rate highly are truly brands I would feed to my own dog (and I love my dog… seriously). I am able to do this because I use the Amazon Associates affiliate program so it doesn’t really matter what people buy – I profit either way. Check out my little promotional video below…
And as much as possible, write evergreen content. Evergreen content is content that will be relevant all year. When I first started my blog, I was excited to publish my Valentine’s Day Gift Guide for Him (fun fact: this is the post that earned me my very first $0.46 commission). But I can’t necessarily promote this post all year long. So while these holiday-centric posts are fun, they won’t generate many views (and thus affiliate commissions) throughout the year.
If you write honest reviews, you will get something that SEO can’t provide, good word-of-mouth. Having good recommendations passed from friend to friend is important for every product, but it can really make or break a niche site. If you pick your niche well and create a reliable site that is full of good information, then you can be sure that the first people to come across your site will spread the word to their friends. The word-of-mouth effect is great because it compounds. In other words, one friend tells two friends and then those two each tell two more and so forth. The pattern continues until you saturate the market and become king of the niche.
5) Marketing Effort Done – Marketing your website everywhere helps in increasing traffic to the site. And when traffic shoots up, more people are able to read your content and decide if the product or service you’re promoting is worth checking out. As a result of the amount of marketing effort you commit, your chances of earning commissions increase with every person that visits your site.
Access more than a hundred courses on various aspects of affiliate marketing and related domains on Skillshare, by simply subscribing to the platform for nearly zero cost. The best part is that you are not charged until a few months, so you can test things out and cancel subscription at any point if you want. The courses here include techniques on how to drive traffic to your website for free, how to use Instagram for promoting offers, how to set up an Affiliate Business and a lot more.
Upselling is perhaps the greatest way to make more money and it is easiest to do with existing, established customers who know and trust you. Upselling is not about selling people things that they don’t need, it is about convincing customers that there is added value in a better product. Treat your loyal customers well by selling them your best products at your best prices.
Consistency and discipline – Mr consistent usually gets the best results. Being consistent and disciplined in your business ensures you’ll minimise distractions that will delay your success. It will also help you develop a structure around your daily actions so you won’t waste time figuring out what to do next. Creating a plan and sticking to it is essential for long-term results.
The trainers Phil Ebiner and Diego Davila are very proficient when it comes to all things digital marketing. Having taught 600,000+ students on a variety of subjects till date, they are more experienced than you can believe. Affiliate marketing is incomplete without in depth knowledge of digital marketing and that is exactly what this course wishes to fulfill in 32.5 hours of intense training. You will learn about platforms such as Facebook, Twitter, Instagram, Pinterest in addition to finding more about Email Marketing, Quora, Google Adwords and much more.
Test your ideas. The cool thing about affiliate marketing is that you don’t have to build a website first to find out if your idea is viable. Instead, you can join affiliate networks, browse products that fall under your chosen niche, and conduct research to see if these products would “sell.” Find what is trending online to see what ideas would bring more money to the table.
I will give you a very simple example. Let’s say you build up an audience of 50,000 readers and out of that 50k you have about 1% that trust you (1% of people that trust you online is actually very huge), so that equates to 500 readers. Out of that 500 readers you will have about 10% that will buy your eBook and other affiliate products, so 50 people total. So, if you are selling your eBook for $10, you will make $500. Of course it doesn’t stop there, those people that buy the eBook and like it will most likely recommend it, and you will have a snowball effect where more people keep buying your book and other affiliate products. This is just a rough example that shows you some realistic numbers. Do not ever think that if you build up a huge number of readers that they will all trust you and buy the products that you promote; if it was that easy everyone would be a millionaire by now.
CharlesNgo.com – Charles Ngo, a well-known and respected Internet marketer, shares affiliate marketing strategies that help people work smarter, not harder. His blog posts cover how to launch an affiliate marketing campaign, why offers aren’t converting, how to get things done in a distracted world and much more. He suggests the best books to read on the subject and provides his own advanced training called the AFFcelerator Program.
If you would like to take a more subtle approach, include a product or service from your company that relates into your blog post. For example, let’s say that you are a wine connoisseur and that is what your blog is based around. In any post that is enticing your readers to open up a good bottle of Merlot or what have you, it would be wise to embed an ad for a quality, easy-to-use wine opener, wine glasses or stoppers that keep the wine fresh.
Just as important as connecting with consumers is the fact that social media can improve your search engine rank. All search engines, Google included, use social media output in their ranking algorithms. The tweets and Facebook posts you have, the better your ranking will be. Think of it this way. If you can get people to tweet about your site, they are not only directly spreading information, they are also boosting your search rank. It’s a two-for-one deal!
You can also consider Private Labels Rights (PLR) products. PLR products come with article(s) and a license that indicates what you are allowed or not allowed to do with the PLR product. Most of them allow you to make changes to articles and use as your own. This is a great resource for articles for your website. I have used a few, but I generally re-write the article with my own writing style.
When you visit an affiliate company, you’ll be able to choose between a free plan or one that comes with a monthly cost. The premium membership comes with more support, more websites, and a stronger connection to the affiliate marketing community, but if you’re at the point where you’re just dipping your toe in the water to see what it’s like, the free membership option comes with some support for the first week and enough freedom and tools to quickly create a basic website and get going.
The fit must be right between you and the merchant who is going to benefit from your promotional efforts, or it simply won’t work. The easiest way to begin with affiliate marketing is to select an affiliate network. Many affiliate networks exist, some which are tied to well-known companies like Amazon, Google, and Apple, while others specialize in specific types of products and services.