Affiliate marketing is something practically every website owner should have a basic understanding of in today’s digital world. Even if you don’t personally use it in your monetization strategy, there may be a time when you want to. This guide to affiliate marketing can get you several steps closer to understanding one of the most popular forms of website monetization online businesses use today.
Sometimes, individual entrepreneurs with great products are worth a look, although you should check them out first and do some research. Entrepreneurs or companies may run their own affiliate program and you can apply directly to them to promote their products and services. Finally, Amazon is always an option as you can be an affiliate for just about any type of physical product on their network.
Of course, you’ll need to have an audience; otherwise, you wouldn’t have people to promote to. You can use various strategies to generate traffic to your site like uploading quality articles that search engines would consider worth the read and online users would want to read and share. You can also participate in forums, SEO, post appropriate videos on YouTube, social bookmarking and networking, or write news articles, among many other techniques.
Making money with affiliate marketing requires work. There was once a time, when the web was new and even a relatively poor site could garner a lot of traffic, that affiliate marketing was as easy as just signing up. Those days are gone now and competition is stiff. Making money with affiliate marketing requires hard work, especially at the beginning, but the good news is that money can still be made online and it you can get up and running quickly. Here are some ways to ensure that you start making money right out of the gate.
If you’re writing reviews, you should 100% be using rich snippets (they add review stars to your search engine snippets and increase click-through rates). There are many WordPress plugins for this but my favorite is WP Rich Snippets. It’s $69/year (or $399 one-time) and I use it for every single review I write. They have tons of add-ons, settings, styling options, and looks nice. Free plugins like All In One Schema.org do work but lack settings, styling, and flexibility.
On the other hand: the main reason of bankruptcy for small businesses is bad financial management. Simply said: to forget to make invoices, not checking the payments and not following bad payers. 1 out of 3 is going bankrupt for this reason alone. I had to learn it myself. I spend at least 10% of my time with financial stuff. I don’t love it but the bills get payed ;-)
After reading all the benefits of affiliate marketing if you think you will be rich over night by selling affiliate products online then you are wrong. Affiliate marketing is definitely an excellent way to make money online but it’s highly competitive too. In order to be successful in Affiliate marketing you need to know the market needs, learn how to promote products, what works and what doesn’t. The following are a few tricks on becoming successful in affiliate marketing that I have learnt over time.
Wow! Thank you for such a complete description of affiliate marketing. I just started casually blogging a few months ago and your post gives me a great view into just how much work is involved if I’m going to successfully monetize my blog. I just shared a short post titled “A Blogger’s Nightmare – 0 Active Users” commenting on having blog traffic…I definitely see that there’s a lot more involved! Thanks again.
These issues have not seen much discussion within the online marketing community, certainly not as much as SEO, content marketing, PPC and other marketing channels. We read online that many companies over the past decade have relied on affiliates to produce sales for their brands. We also read that affiliate marketing has continued to grow, and the most recent figures on the industry from research conducted by the IAB concluded that $16.5 billion worth of sales was driven by the affiliate channel, while advertisers spent $1.1 billion on affiliate marketing in 2014, 8% more than in 2013.
And as much as possible, write evergreen content. Evergreen content is content that will be relevant all year. When I first started my blog, I was excited to publish my Valentine’s Day Gift Guide for Him (fun fact: this is the post that earned me my very first $0.46 commission). But I can’t necessarily promote this post all year long. So while these holiday-centric posts are fun, they won’t generate many views (and thus affiliate commissions) throughout the year.
Review : I’m really happy that I bought this course. Theo was so informative and had really good explanations. I loved how she walked us through setting up our blog step by step which really helped me and also motivated me to get it done. It made starting my blog less overwhelming for me to see her steps on Word Press. She was very thorough and I feel a lot better about it now. She even is responsive on the Facebook group. Would definitely recommend this course! If anything could be changed, I would just want to see even more steps on the word press side as far as physically setting things up. Thanks for a great course Theo! – Jamie Banks
The affiliate companies you’ll be signing up with have powerful website creation tools that can get you up and running in no time, although a big part of the reason it can set up so fast is because it’s based heavily on some basic templates. As such, while you can move things around and change the icons and images to emphasize your chosen interest, you may still feel like the website has a certain generic quality to it. That may not bother you at all, but it’s something you’re free to change if you know html code. Learning how to start affiliate marketing also means learning how to build a website.