WP Rich Snippets – premium plugin that adds rich snippets (eg. review stars) to your snippets. You get 33% of sales and it’s what I use on my site. I recommend it over the All In One Schema.org plugin as it looks nicer with more settings and add-ons. Here’s a post I used it on. If you’re writing reviews as part of your strategy, get this for yourself.
But I think the biggest deciding factor in this, goes back to the site as a whole and all of the other posts. Are the genuine? Is the blogger constantly trying to push products? I’d like to think I’ve been doing this long enough that my audience knows I’m not out to make a quick buck – and I think even relatively new bloggers can prove this based on their other content.
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