You need to think of affiliate marketing as if you were a business owner. This is the mindset shift that you need to make. Affiliate marketing is a real business and you need to treat it as such. Research shows that over 80% of brands utilize affiliate marketing. A brand isn't built overnight. It requires time, patience, hard work and discipline to build a business from the ground up. The same goes for an affiliate marketing business.
Social media serves two critical functions that you can’t do without. First, social media is a way to promote your content and engage with consumers more directly. People can read your content and watch your videos, but they also want to engage with you on a personal level, particularly if they have feedback (positive or negative). Believe it or not, social media is a great way to add a personal touch to what you do.
Have you been hearing a lot about earning easy money by referring people to Snapdeal, Flipkart or Amazon and thinking what actually it is? How in such a competitive world can people make Passive Incomes? – Then the first thing that you need to know is- It is neither a trick nor magic- Generating passive income in this way is a well organized marketing system- That you too can use, but for this you need to learn Affiliate Marketing. Before going in details, first, let us learn Affiliate Marketing basics by delving into what experts say about it-
Of course, you’ll need to have an audience; otherwise, you wouldn’t have people to promote to. You can use various strategies to generate traffic to your site like uploading quality articles that search engines would consider worth the read and online users would want to read and share. You can also participate in forums, SEO, post appropriate videos on YouTube, social bookmarking and networking, or write news articles, among many other techniques.
Now that you have decided where to concentrate, have chosen the products to endorse and the merchant you are supporting and have created your own web site with top level domain name and reliable hosting, you are ready to promote. This is a crucial task, since it is through this that you would be able to increase traffic to the business website, sales and of course, profit. In affiliate marketing, it is possible to earn large sums of money in a short span of time especially when you’re endorsing high-priced items. Expensive products are hard to sell; however, with the right marketing strategies and sales techniques, you can draw visitors to the merchant’s site and make them buy the products. How to promote the products, though, would need a separate discussion. Continue to educate yourself by reading books or other articles online about the best advertising techniques.
I think there are a couple main reasons why the research aspect is so overlooked in affiliate marketing. The first reason is, people are just lazy. Most new affiliate marketers are only thinking about making money in the shortest period of time, so they simply choose a niche and build a site in their first day. Then, months go by with little to no website traffic and they proclaim that affiliate marketing no longer works. Considering affiliate marketing is a multi-billion dollar per year industry driving about 20% of all online sales, that of course isn’t true. Most people just don’t do the research necessary to truly find a profitable niche that is in demand without too much competition.
Now, truth be told, affiliate marketing does come with some costs. Fortunately, those costs are rather small when compared to starting other businesses. For example, if you want to succeed with affiliate marketing in the same way that I teach it, you’ll need a website. In order to have a website, you need to pay for “website hosting”. If you don’t know what website hosting is, don’t worry, we’ll get to that, but website hosting does cost a few bucks per month (generally under $10 / mo). If you have about $40 for startup costs and about $10 / mo for recurring expenses, this is entirely doable. There are many other optional expenses for affiliate marketing, which I will also get into, but those optional expenses are used more for speeding up the path to success (outsourcing, etc.) rather than a requirement for success. When I first started my affiliate marketing business, I had about $200 to my name.
WP Rich Snippets – premium plugin that adds rich snippets (eg. review stars) to your snippets. You get 33% of sales and it’s what I use on my site. I recommend it over the All In One Schema.org plugin as it looks nicer with more settings and add-ons. Here’s a post I used it on. If you’re writing reviews as part of your strategy, get this for yourself.
Same here, this post kind of fell from the sky at such a great time. Been building a great community of readers over the years but reached a point where I’m losing money maintaining the site and newsletter. As you said, the ads don’t bring much -ironically I use Adblocks too but affiliate marketing always seemed like a weird and opaque subject. I’ve read many of Chris Guillebeau’s books in the last few months (this is how I discovered your site actually!) and I didn’t realize he had affiliate links for instance. Your post opened up a new window of possibility for me. Still need to process everything and do the work behind but a big thank you to you Sean!