Affiliate marketing is an effective money-making strategy for countless online entities – however, as straightforward as it is in theory, success is rarely as easy as it looks. The best way to build a dedicated audience for any blog is to carefully and clearly define its target audience right from the start, and then create content that caters to that audience. It is also considered as important strategy for creating and publishing a successful blog is to develop content that isn’t readily available elsewhere in the blogosphere or on the web. Eventually, thanks for sharing your experience with us.
Basically, within the whole customer conversion funnel, from awareness stage to purchase, there should be a strong match between your product and your audience. In the funnel, customers start with the awareness stage. And when the product has great conversion rates, it means that customers move quicker through the funnel down to the sale stage, where brands and affiliates make money.
This is my favorite approach to the game of affiliate marketing because you are capturing their contact information in a way that gives you the right to send email marketing messages in the future… So you can take more time to build the relationship, give more value, and ultimately present more offers… Further increasing your odds for success as an affiliate marketer.
Click the "get started now" button and let’s get started! (see above). Select a hosting plan that fits your needs. (Normally, if you are just starting out I recommend the basic plan but, if you are really serious about this and want more resources & power go with their Prime or Pro plan). Keep in mind, you can always upgrade your plan as you grow.
Keep in mind, there is no facile and quick path towards success. Affiliate marketing may seem very tempting due to numerous encouraging testimonies of merchants and affiliate marketers alike who have benefited from it, but it entails great deal of hard work and persistence. Likewise, you need to be creative, flexible and willing to embrace new ideas to market your partners’ products until you find the perfect strategy that works for a specific market that you are targeting. Neither signing up for an affiliate program nor copying ads and leading others towards the merchants’ site doesn’t guarantee success yet. Many affiliate marketers fail to understand this, so when they don’t make sales, they quit, look for other programs and repeat the same mistake. In the end, they conclude that affiliate marketing is just one of those scams in the Internet. Even as you sleep, you can work your way to great financial success if you employ the right strategies in affiliate marketing. Be creative, be smart and surely, you’ll achieve your goals.
I absolutely see the value in affiliate sales (and Pay Flynn is one of the masters at doing this authentically and openly), but I got really turned off it when I saw a lot of bloggers I read and respect writing junky “How to set up a blog” posts that didn’t seem relevant to their audiences purely so that the could get the sweet Bluehost commissions in.
Regarding “convincing someone to buy your product is not that easy”, I do agree with you, but at the same time, I remember all those products I’ve bought online. I did not search on Google for those products neither I went to the company websites to get information and buy. They were affiliate people and their blogs that inspired to buy them. PrettyLink Pro, SEO Pressor was recommended by Kimberley, I bought Profits Theme, WP Zon builder because Alex Whaley recommended. Similarly I bought CommentLuv Premium because Ileane, Kavita, Steve and many others were talking good about it.
ShareASale has been in business as an affiliate marketing network for 18 years. Their technology has received accolades for speed, efficiency and accuracy and they have a reputation as a well-known, honest business within the industry with over 3,900 merchants. Payments are made automatically on the 20th day of each month when your account balance reaches $50 or more for the previous months’ transactions.
Next, you’ll need to measure your success, and quite honestly, your failures, too (some of the best lessons learned are through our failures). First look at the success of your content. Are there certain pieces of content that had higher viewership and lead to more conversions than others? What made those different than the pieces of content that had less viewers? Once you understand that you can create more content that is successful. It’s possible to get a glimpse into this if you start searching for things in your niche. For example, “top lists” are extremely important such as “the top 20 ways to make your dog happy” or “the top 12 places to travel in Europe” and things like that. In other niche industries, “how-to” articles are huge such as “how to make your own garden” or “how to jump start a car” or things like that. Just look at sites like tie-a-tie.net. Even a site about properly tying a tie can be a success if done right! You also want to look at how your marketing campaigns have worked. Do your posts on Instagram drive more traffic than your Twitter updates? If so, you should focus more on marketing with Instagram. The more you measure your success, the more you will understand what is and what is not working for your business.
It is fine to write reviews about the products you promote. It is encouraged even. That being said, make sure that your review is honest. You need to genuinely represent the product you are promoting, which means pointing out its flaws as well as its qualities. If you focus only on the good to the exclusion of the bad, then people will distrust what you have to say and abandon your website. Affiliate marketing thrives on credibility.
A sound product strategy is a must for new affiliate marketers. Ideally, you should choose a niche that you can make money online with and has a lot of product vendors. This will give you a wide selection of products to offer your online community. However, limit yourself to two or three products at a time, so that you become the expert others turn to and trust when reaching for their wallet.
Making Sense Of Affiliate Marketing – An easy to follow online course that teaches you the ins and outs of affiliate marketing. It’s written by Michelle Schroder who makes $100K+ a month from her blog. A genuine super affiliate that shares her success stories and affiliate marketing techniques with her community both on her private Facebook group and on her blog.
You can sell affiliate stuff if you did not use the stuff but a high, high, high, really high level of clarity is required to do this. Most bloggers lack this clarity. I recall Tony Robbins selling/being an affiliate for a $25K coaching class. Never took it. Never sat in it. But the guy made millions. He had full clarity in selling without seeing. So he rocked out the selling.
Depending on the network, you may also need to pay setup costs. This covers the cost of integrating you to the network and testing tracking etc. Start-up fees can range from nothing to over $5,000. I have been asked for $30,000 before and, obviously, I never started with that network. This cost is often negotiable when you discuss contracts with the network, but it is worth noting when considering the start-up costs.
SEO: getting consistent traffic by writing AWESOME content about your keywords (there’s a phrase “length is strength” in SEO and this paid off big time for me). Maybe you’re doing videos or an eCourse, but I found blog posts WAY easier to update which means less maintenance. The biggest factor by FAR was the time I spent meticulously creating my tutorials… which eventually resulted in a sudden 3x increase in SEO traffic
A Digital Marketing Evangelist and Web Analytics Expert, Manish is adept in complete Digital Marketing Landscape. Creating and implementing Digital Marketing Strategies related to Analytics, SEO, PPC, SMM, Product Development, Mobile Advertising and other Marketing Strategies along with effective Consumer Analysis are his forte. He loves imparting all his experiences and expertize through his blogs.
These issues have not seen much discussion within the online marketing community, certainly not as much as SEO, content marketing, PPC and other marketing channels. We read online that many companies over the past decade have relied on affiliates to produce sales for their brands. We also read that affiliate marketing has continued to grow, and the most recent figures on the industry from research conducted by the IAB concluded that $16.5 billion worth of sales was driven by the affiliate channel, while advertisers spent $1.1 billion on affiliate marketing in 2014, 8% more than in 2013.
Traditional book authors working through a publishing house, even the successful ones, generally have no idea who buys their books, nor do they possess their customers’ contact information. Affiliate marketers following the infopreneurial business approach, on the other hand, are blessed with business channels and opportunities that permit them to build long-term, profitable relationships based on the needs and desires of each customer beyond the “one-shot” sale.
Every affiliate program offers different commission rates (along with rules that you should know). For example, some programs give out 20% commission, but only on the exact product you posted on your site. In other affiliate programs, you’d receive commissions from any product sale the referred person bought from the store, as long as he/she completed a full checkout within a specific period of time. For example as an Amazon Associate, you are given a 24 hour cookie window.
Just like everyone should be split testing, they should also be running their best campaigns on different networks and traffic sources as well. A great example of this would be if you were running an offer on Google Adwords that’s been profitable for quite a while. Since you already know which keywords and landing pages are working best, it wouldn’t be hard for you to take all of that same information and create a new PPC campaign through Bing.
Make a content plan - Once you’ve scoped out your niche and have the keywords you know you want to target, build out a detailed content plan. This needs to cover both on-site content, and content you want to publish. Aim for 3 posts a week. Look at your competitors, and make your content is better. They wrote about the 10 best guitars in 2017? You write about the 20 best.
Many times bloggers start promoting affiliate products that they like, which can work, but you need to focus on what your target audience needs and wants are because their needs can be different from your own. For instance, say your audience is comprised of new bloggers, but you’re an advanced blogger. Promoting advanced coaching for bloggers is probably not going to be your best bet – you’ll want to focus on products and services that assist the novice blogger.
I’ve read this post and I truly appreciate the information and honesty you have provided. The problem I have is that I’ve done ALL of this and more and yet I have a hard time generating traffic. I think that is one thing that is never emphasized in these posts and don’t genuinely express that it is just that (traffic) and lots of it, that brings in any kind of interest, little own an income. I don’t know what else I could be doing at this point besides not continuously working at the marketing, but I am. If someone could shed a little light on this because this post makes it sound so easy so I wonder what I’m doing wrong or what is the information that is missing in these posts? Either way thanks for the candid guidance!
Hey Tom, thanks for this tutorial – it’s a good thing to get a tutorial like this from a trusted person like you and not from the thousands of (sometimes) confusing articles about passive income/affiliate marketing/clickfunnels and what not that I come across from time to time, I am making a living as a web designer and I have been thinking of pivoting from design and creative work to focus on passive income but didn’t know where to start. This is the perfect foundation article I have seen so far and I ‘d like to ask if you have any further reading/guides/videos on affiliate marketing that you’d recommend. I like to do my deep research before starting :) One more thing, there are some broken or missing images in this article, it could be my browser but check from your side too because there are quite a few images (e.g your Mercedes) that are missing. Thanks
Even though commissions can be very high, affiliates still want to negotiate the best deal. This is where impression counts get in the way of sales. While cost-per-actions (CPA) and cost-per-lead (CPL) deals can be risk-free for brands because they are based on performance, they are not always ideal for affiliates, which prefer to get paid per impression (CPM).
Even if you already have a good grasp of the affiliate marketing business model, I highly recommend you check out this primer section in your free account. Check out the article, but more importantly, make sure you watch ever video at the bottom of that page. Those videos are filled with a wealth of information from very, very successful affiliate marketers.
If your domain is your address, hosting is like the actual house within which your site will live. It's your own little slice of the internet — the place where all your website files live. Hosting is very affordable these days, so don't unnecessarily scrimp on costs. Go with a reputable, reliable provider because your affiliate marketing business depends on it.
Writing product reviews are an excellent way to enhance your credibility as an affiliate marketer. This is especially easy with information products like e-books which are relatively inexpensive. After establishing some steady income it may even be worth buying higher-end products, provided you get in touch with the product creator to work out a strategic marketing plan that takes you to the next level.